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Reputation system based on seller-buyer closeness degree for e-commerce
Putu Arya Dharmaadi I.a, Suhardia, Hidayat F.a, Baskara Nugraha I.G.B.a, Supangkat S.H.a
a School of Electrical and Informatics Engineering, Bandung Institute of Technology, West-Java, 40132, Indonesia
[vc_row][vc_column][vc_row_inner][vc_column_inner][vc_separator css=”.vc_custom_1624529070653{padding-top: 30px !important;padding-bottom: 30px !important;}”][/vc_column_inner][/vc_row_inner][vc_row_inner layout=”boxed”][vc_column_inner width=”3/4″ css=”.vc_custom_1624695412187{border-right-width: 1px !important;border-right-color: #dddddd !important;border-right-style: solid !important;border-radius: 1px !important;}”][vc_empty_space][megatron_heading title=”Abstract” size=”size-sm” text_align=”text-left”][vc_column_text]© 2014 IEEE.Nowadays, e-commerce market is growing very rapidly because it is efficient, has a very wide range, and is not limited by time. But, e-commerce still has many problems; one of them is the issue of reputation of existing online stores. The buyer is afraid of being cheated and fears getting a product or service that does not match the information displayed by seller. This research propose a new metric in order to strengthen the simple reputation system. By using the Design Research Methodology (DRM), we can figure out the seller-buyer closeness is really has impact in sellers reputation of real commerce world. This factor will be improved and added to develop a better reputation system. Consequently, the proposed reputation system can help the buyer to choose the right seller for transact without feel cheated from sellers reputation score.[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”Author keywords” size=”size-sm” text_align=”text-left”][vc_column_text]buyer,closeness,Closeness degree,Design research methodology (DRM),Online store,reputation,Reputation systems,seller[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”Indexed keywords” size=”size-sm” text_align=”text-left”][vc_column_text]buyer,closeness,e-commerce,reputation,seller[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”Funding details” size=”size-sm” text_align=”text-left”][vc_column_text][/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”DOI” size=”size-sm” text_align=”text-left”][vc_column_text]https://doi.org/10.1109/ICTSS.2014.7013178[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]Widget Plumx[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][/vc_column][/vc_row]