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Competitive Advantage Analysis of Small Medium Industries in Indonesia: An Approach of Management Technology and Strategic Management
Rumanti A.A.a, Muhammad F.a, Rizana A.F.a, Wiratmadja I.I.b, Adelia C.c
a School of Industrial and System Engineering, Telkom University, Bandung, Indonesia
b Bandung Institute of Technology, Department of Industrial Engineering, Bandung, Indonesia
c Industrial Engineering, Atma Jaya Catholic, University of Indonesia, Jakarta, Indonesia
[vc_row][vc_column][vc_row_inner][vc_column_inner][vc_separator css=”.vc_custom_1624529070653{padding-top: 30px !important;padding-bottom: 30px !important;}”][/vc_column_inner][/vc_row_inner][vc_row_inner layout=”boxed”][vc_column_inner width=”3/4″ css=”.vc_custom_1624695412187{border-right-width: 1px !important;border-right-color: #dddddd !important;border-right-style: solid !important;border-radius: 1px !important;}”][vc_empty_space][megatron_heading title=”Abstract” size=”size-sm” text_align=”text-left”][vc_column_text]© 2019 IEEE.This research discusses the achievement of competitive advantage through the perspective of management technology and strategic management. The object of the research is the Small Medium Industry (SMI) of leather and puppet in Yogyakarta. Based on the result of data processing through the technometric concept of technology management, it was found that TCC value of 0.0073 which classified the technology used by the SMI of Maju Karya as traditional technology. Although relatively low, the current technology condition of the SMI of Maju Karya has reached ideal condition. It shows the SMI has utilized its capabilities optimally. The further step is to test the hypotheses for the variables constructed in the research model using SmartPLS software. The result of data processing concluded that hypotheses of H11 and H21 are accepted. It means both the technology component and strategic management have a positive influence on competitive advantage. The last phase is to analyze the strategic position of the business portfolio by using the BCG Growth-share matrix. The result of data processing categorized the SMI of Maju Karya as Cash Cows.[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”Author keywords” size=”size-sm” text_align=”text-left”][vc_column_text]Business portfolios,Competitive advantage,Current technology,Indonesia,Management technologies,Research models,Strategic management,Technology managements[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”Indexed keywords” size=”size-sm” text_align=”text-left”][vc_column_text]Competitive Advantage,Strategic Management,Technology Management[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”Funding details” size=”size-sm” text_align=”text-left”][vc_column_text]The authors appreciate the support from the Telkom University and Bandung Institute of Technology.[/vc_column_text][vc_empty_space][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_empty_space][megatron_heading title=”DOI” size=”size-sm” text_align=”text-left”][vc_column_text]https://doi.org/10.1109/IEEM44572.2019.8978869[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/4″][vc_column_text]Widget Plumx[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_separator css=”.vc_custom_1624528584150{padding-top: 25px !important;padding-bottom: 25px !important;}”][/vc_column][/vc_row]